Alexander Lahargoue is a marketing student in the inaugural cohort of the CBA Honors Academy at the University of Nebraska—Lincoln. Throughout his young career, he has combined the Academy’s accelerated learning outcomes with immediate and focused real-world business experiences. To date, he has played a hand in several state-wide and national campaigns for political advocacy organizations and business corporations. These opportunities have helped him gain key insights behind the corporate machine and has lifted the veil; to see the side of business often hidden from the public. He has combined this intrigue into his first novel: The Marketer.